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Choosing Your Path After Mass Communication: Digital Media, Film & Storytelling

Careers in digital media, film, journalism, and storytelling can be obtained through mass communication.
UniList Desk

Updated Dec 28, 2025 | 07:36 PM IST
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Mass communication is a versatile field that blends creativity with modern technology. It teaches you how to communicate ideas, tell stories, and use digital tools. After studying mass communication, you can build a strong career in digital media, film, and storytelling. This article will guide you through popular paths, eligibility, duration, fees and job scope.

What is Mass Communication?

Mass communication courses focus on media, journalism, film, digital content and public communication. You learn writing, video making, editing, media planning and digital tools. The field is ideal for students who enjoy creative expression, digital platforms and storytelling.

Popular Courses After Mass Communication

So you have finished a communication degree. Now you need to figure out what to do. There are a lot of things you can do with a communication degree. Here are some top options you can choose after completing a communication degree:

1. Digital Media & Film Production

Eligibility:
To get this job you need to have a bachelors degree in Mass Communication or something similar from a university that's well known.
Duration:
The courses can be really short or really long. They can last from 6 months to 3 years. This depends on what level you want to study at. The courses for a certificate are shorter than the courses, for a diploma.
Fees:
Government universities do not charge much money as private institutes do. The fees at government universities are really low. This is one reason why people like government universities. Government universities are an option, for people who want to save money. They have fees and they are still very good. People prefer government universities because the fees are lower.
What You Will Learn:
  • Video shooting & editing
  • Storytelling techniques
  • Film direction & production
  • Digital content creation
Career Scope:
Digital media and film skills prepare you for roles like Video Editor, Content Creator, Assistant Director, Film Producer, and Digital Storyteller.

2. Journalism and Digital Reporting

Eligibility:
A bachelor’s degree in mass communication from a government university.
Duration:
Generally 3 years for BA degrees.
Fees:
Affordable fees at public universities.
What You Will Learn:
  • News writing
  • Reporting & anchoring
  • Digital journalism
  • Media ethics
Career Scope:
Jobs are available as Journalist, News Anchor, Reporter, News Editor, Digital Journalist or Correspondent in print, TV and online media.
Top Government Colleges:
  • JMI (Jamia Millia Islamia), New Delhi – Journalism & Mass Communication
  • University of Delhi (DU) – Bachelor in Journalism and Mass Communication
  • BHU (Banaras Hindu University) – Mass Communication programs

3. Content Creation & Digital Marketing

Eligibility:
Bachelor’s degree in Mass Communication or related area.
Duration:
Short courses from 6 months – 1 year or specialised diplomas.
Fees:
The fees in government colleges are not too high. Government colleges do not charge a lot of money. This is because government colleges have fees. Government colleges are an option, for people who want to study without spending a lot of money on fees.
What you will learn:
  • Social media strategy
  • Blogging & vlogging
  • SEO and analytics
  • Brand communication
Career Scope:
You can work as a Social Media Manager, Content Strategist, Digital Marketer or Online Storyteller.

4. Advertising, Public Relations & Media Planning

Eligibility:
Degree in mass communication or allied subjects.
Duration:
You can get a Diploma or a postgraduate diploma in one, to two years.
Fees:
Affordable in government institutions.
What You Will Learn:
  • Brand communication
  • PR strategy
  • Media planning
  • Advertising techniques
Career Scope:
Roles include Public Relations Executive, Media Planner, Advertising Specialist, Brand Manager etc.

Career Opportunities

Mass communication opens doors to job roles. Mass communication is a field to study because it can lead to many job roles and mass communication is very useful.
  • Filmmaker / Director
  • Digital Content Creator
  • Journalist / News Reporter
  • Video Editor / Producer
  • Social Media Specialist
  • PR & Media Manager
  • Advertising Executive
  • Brand Storyteller
India’s media and film industry is growing fast. Digital platforms, OTT services, news portals and social media channels need skilled communicators and storytellers.
Mass communication teaches you a lot of things that're useful when you are looking for a job. By studying communication you get better at the skills that employers look for. Mass communication is very helpful, for people who want to work in this field because it teaches them the skills that employers look for.
  • Storytelling and script writing
  • Video production and editing
  • Digital analytics and SEO
  • Public speaking and presentation
  • Media strategy and leadership

How to Choose Your Path

Love creating videos and films? Choose film production or digital media courses.
Interested in online content and marketing? Go for digital marketing and content creation.
It is really cool to work behind the scenes with brands and campaigns. Public Relations and media planning are what you should consider if you want to work with brands and campaigns.
Choosing the right path after mass communication can shape your future. With strong skills and the right college, you can succeed as a storyteller, digital media expert or media professional in India’s fast-growing media world.

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