What is the AURO University application process for UG programmes?
The application fee for all UG and PG programmes is INR 2,000. Candidates can pay the application fee online via debit/ credit cards or net banking.

AURO University, previously referred to as AURO University of Hospitality and Management, is a private institution situated in Surat, Gujarat. Established in 2011, the University is recognized by the University Grants Commission (UGC).
The University provides undergraduate, postgraduate, doctoral, and diploma programs across various fields including Management, Business Administration, Science, Law, Journalism, Arts, and more. These programs are offered through eight distinct schools, including the School of Business, School of Design, and School of Liberal Arts.
AURO University features a Career Development Cell that collaborates with industry partners to create diverse employment opportunities for students. The University maintains a favorable student-faculty ratio, employing over 70 associate professors, assistant professors, and teaching assistants.
Admissions at AURO University are conducted online via the official University website, welcoming both Indian and international applicants.
UG Courses
PG Courses
Integrated Courses
PhD Course
Additional Courses
At the undergraduate level, the University offers 10 different programs across various fields such as Commerce, Management, Business Administration, Science, Law, and more. The duration of these programs varies by course. The admission process for UG programs begins in March each year. Below are the course-wise selection and eligibility criteria.
In addition to the aforementioned courses, the University also provides BA (Hons), BBA, BBA (LE), and BJMC at the undergraduate level. The BA (Hons) program lasts four years, while BJMC is offered for one year. The BBA program spans three years, and BBA (LE) lasts two years. BBA admissions are conducted through the UGAT exam, while admissions to other courses are based on merit. Candidates are shortlisted based on their entrance/ qualifying exam scores and performance in the personal interview (PI).
Course | Eligibility Criteria |
|---|---|
BA (Hons) | Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
BBA | Qualifying exam: UGAT Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
BBA (LE) | Qualifying exam: UGAT Completion of first year BBA/ BMS/ BBA from a recognised university with an aggregate of 50% |
BJMC | Bachelor’s degree from a recognised university with an aggregate of 50% |
The School of Law offers two five-year integrated undergraduate programs, which are spread over ten semesters. Admission to both programs is conducted through the CLAT/ SLAT exam. Candidates are shortlisted based on their CLAT/ SLAT scores and performance in the PI. Below are the eligibility criteria for these programs:
Course | Eligibility Criteria |
|---|---|
BA LLB | Qualifying exam: CLAT/ LSAT Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
BBA LLB |
At the postgraduate level, the University offers five different programs across various fields such as Commerce, Management, Science, Law, and more. The duration of these programs varies by course. PG admissions commence in March each year. The course-wise selection and eligibility criteria are outlined below.
MFMBE and MDes programs are offered with a duration of two years. The University provides a general one-year LLM program along with one specialization. Admissions to these programs are based on the respective entrance exams. Candidates will be selected based on their entrance exam scores and performance in the PI.
Course | Eligibility Criteria |
|---|---|
MFMBE | Qualifying exam: CAT/ MAT/ CMAT/ GMAT/ XAT Bachelor’s degree from a recognised university with an aggregate of 50% |
MDes | Qualifying exam: AURO University entrance test Bachelor’s degree from a recognised university with an aggregate of 50% |
LLM | Qualifying exam: CLAT/ LSAT LLB or Five-year integrated LLB from a recognised university |
LLM (Constitutional and Administrative Law) |
The University offers five integrated courses in Management, Design, Science, and Journalism. The duration of these programs varies by course. Below are the course-wise selection and eligibility criteria for all integrated courses.
Admissions to BBA + PG Diploma and BDes + PG Diploma are conducted through the respective entrance exams. These courses are available in five different specializations. Any candidate who has completed Class 12 can apply for these programs. Candidates will be shortlisted based on their entrance exam scores and performance in the PI.
BBA + PG Diploma | |
|---|---|
Specialisation | Eligibility Criteria |
Family Managed Business | Qualifying exam: UGAT Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
Financial Market | |
BDes + PG Diploma | |
Specialisation | Eligibility Criteria |
Inter-Space Design | Qualifying exam: AURO University entrance test Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
Communication Design | |
Fashion and Textile Design | |
In addition to the previously mentioned integrated programs, the University also offers three other programs in Science, Design, and Journalism. The duration of these programs is five years. Admissions to these courses are based on the respective entrance exams.
BSc + MSc is available in eight different specializations with a duration of five years. The University accepts any national level entrance test for admission to this program. Candidates will be selected based on their entrance exam scores and performance in the PI.
Eligibility criteria: Completion of Class 12 or an equivalent examination in any stream from a recognized board with an aggregate of 50%.
Integrated (BSc + MSc) Specialisations | |
|---|---|
Chemistry | Physics |
Mathematics | Microbiology |
Zoology | IT |
Botany | Hospitality Management |
The University offers BDes + MDes and BJMC + MJMC in five different specializations. The University conducts its own entrance test for admission to the BDes + MDes program, while admission to BJMC + MJMC is based on merit. Any candidate who has completed HSC can apply for these programs. Candidates will be selected based on their entrance exam scores and performance in the PI.
Integrated (BDes + MDes) | |
|---|---|
Specialisation | Eligibility Criteria |
Interior Space Design | Qualifying exam: AURO University entrance test Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
Graphics and Communication Design | |
Fashion and Textile Design | |
Integrated (BJMC + MJMC) | |
Specialisation | Eligibility Criteria |
Event Management | Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
Digital Media | |
In addition to the full-time UG and PG programs, the University also offers PG diploma, diploma, and certificate programs. The duration of these programs varies by course. Admissions to these programs are based on merit.
The PG Diploma is offered in five different specializations with a duration of one year. Admissions for the PG diploma are conducted on a merit basis. The final merit list of selected students will be based on the marks obtained in graduation.
PG Diploma | |
|---|---|
Specialisation | Eligibility Criteria |
Family Managed Business | Bachelor’s degree from a recognised university with an aggregate of 50% |
Financial Market | |
Event Management | |
Contemporary Bakery and Patisserie | |
Artificial Intelligence | |
The University provides a one-year diploma in Cyber Law & Practices and a six-month certificate program in three different specializations. Any candidate who has completed Class 12 can apply for these programs. Admissions to both programs are conducted on a merit basis. Candidates will be selected based on their HSC scores.
Diploma | |
|---|---|
Specialisation | Eligibility Criteria |
Cyber Law and Practices | Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
Certificate | |
Specialisation | Eligibility Criteria |
Jewellery Design | Class 12 or equivalent examination in any stream from a recognised board with an aggregate of 50% |
Film Editing and Animation Technology | |
Physical and Digital Fabrication | |
The application fee for all UG and PG programmes is INR 2,000. Candidates can pay the application fee online via debit/ credit cards or net banking.
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AURO University Contact Information
AURO University, Hazira Road, Opp. ONGC, , Surat
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